Any search engine optimization (SEO) professional who wants to do his job well and satisfy the needs of his clients ought to be intensely interested in receiving the weekly report that SEO Summary publishes. This report maps how the search engine’s algorithms have been changed over the previous seven days. Algorithms are the methods used by search engines to select which websites rank highest in a search query, so they control Internet search results. Search engines such as Yahoo, Cuil, Google, MSN, AskJeeves, and SearchMe all depend on their separate algorithms to determine which webpages show up in their search results, and in which order.

SEO professionals are too overworked as is and have too many other important things on their plates to deal with, so they can’t afford the additional forty hours per week it takes to keep up with the latest algorithm changes. In the SEO industry, though, it is essential that SEO experts know what changes, in reference to the algorithms, because this effects how effective they are for their clients. SEO Summary provides an inexpensive, and efficient, solution to this confusing catch-22 by compiling information on the algorithms, creating a report, and sending it out weekly. This helps SEO professionals keep up with the latest developments for a paltry $19 a month. The SEO Summary report saves a lot of money, time, and effort for SEO professionals who don’t have time to spend 40+ hours on researching algorithms or the money to pay someone else to do it. SEO experts are able to read only 10-15 minutes of a clear and concise report instead of spending a week’s worth of time, every week, researching algorithm changes. The part time and full time employees who work for SEO Summary have only one task: to research the week’s latest changes to the algorithms used by the various search engines and record that information on their spreadsheets.

They spend 5-8 hours daily doing this research and recording it accurately. On Thursday every one of the spreadsheets is compiled into a single, detailed, report that is clear, concise, and comprehendible. On Friday morning they send this report out to all of the SEO summary subscribers. In just 15 minutes an SEO professional is able to absorb a highly condensed, but accurate and informed, version of the hundreds of hours of research it takes to learn everything about the ever-shifting algorithms.

Additional Resources
SEO Summary :: Home Page
SEO Summary :: Article on 800 review site
SEO Summary :: Listed on Squidoo
SEO Summary :: Information on Blogspot
SEO Summary :: Article on review-inc site
SEO Summary :: Facts on TDlist